Aug 19, 2019

How Leighton Meester Is Making A Difference In Sustainable Fashion With This Brand

ctress Leighton Meester is a style icon on and off camera. Beyond her role as Blair Waldorf in the hit TV series Gossip Girl, the star is creating her own admirable mark within the fashion industry. Recently, she teamed up with sustainable Los Angeles-based brand Christy Dawn to design an important must-have summer essential.

Meester and founder Christy Dawn came together to release the environmentally friendly "Leighton Jumper" — which sold out just shortly after it launched — earlier this month. The label prides itself in their ability to repurpose deadstock, or leftover fabrics from major fashion houses, for their products. "Fashion has meant many different things to me over the years, but now I think a lot about the story behind each item I buy," emphasized Meester in a press release. "As a mom, I look for styles that are both stylish and practical, and as a conscious consumer, I seek out companies that are female-led and mission-driven. As they say, each dollar we spend is a vote cast toward the type of world we want to live in."

In addition, all proceeds from the sales of the jumpsuit will benefit the Downtown Women's Center, an organization in LA with a mission to empower and assist women in the area suffering from homelessness. As a strong advocate with a personal connection to the cause, the idea came naturally for the collaboration. "My heart goes out to all of our LA women burdened with housing insecurity," Meester added. "I am thrilled to get behind any opportunity to raise funds to support this important organization and cause. I am excited to be creating something beautiful for women and by women, that supports other women."

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